Article: THAT’S ITALY – LINO GRASSO via Dolcemag

THAT’S ITALY – LINO GRASSO via Dolcemag
“While Grasso stands at the helm of his experiential boutique, he insists that the heart and soul of That’s Italy is Maestro Sarto Italo Buttafoco. “When he saw the concept of That’s Italy, he fell in love and wanted to be part of it,” explains Grasso. Buttafoco has applied his masterful tailoring skills in Toronto for decades, having graduated from La Moda Maschile in Rome in 1959. He continues to carry his diploma in his pocket. “I’m very proud he came on-board with us,” says Grasso with a smile. “Apart from his talent, his first name is so fitting. He belongs here.” The in-house service, a rare yet integral key to creating a custom-tailored suit, sets That’s Italy apart from the rest. “It’s about wearing the clothes instead of the clothes wearing you,” explains Grasso.

To complement Buttafoco’s immeasurable skill, That’s Italy boasts a grand selection of suits that range from $1,300 to $22,000. The store carries a collection of 10 exclusive fabrics from Ermenegildo Zegna, enabling gentlemen to walk out of the store with looks worthy of the runway.”